The task was to design an interactive application. This should be found in exhibitions, museums or similar. The application should be designed in a way that it attracts the attention of the user and that the user retain it. Complex topics should be made easily understandable. Coral bleaching is a serious and important issue related to climate change. It should be explained in a simple and understandable way to create more attention for it.
The application should be appealing to people of all ages.
The processes should be explained as simply as possible.
It is designed to immerse the user in a world of their own.
The application is designed to draw attention to the problem on a large touch display in museums or zoological gardens.
Personas / Target group
How it works
A well-structured and clearly arranged design succeeds in conveying the topic to everyone in a serious and yet playful way. First, the users are given the opportunity to inform themself in general about coral species, their formation or reef building. In order to understand the following key problem of coral bleaching and to be able to realize the resulting extent.
The heart of the project are the animations that make it easier to understand the information and arouse interest. Through tips and suggestions on our last screen it gives the viewers incentives on the way, how they can make a big difference with little effort.